OUR INGREDIENT PHILOSOPHY
A little science. A lot of care.
We believe in transparency. Every ingredient we use has a purpose, and we’ll always tell you what it is.
Peek inside BAEBY’s natural, science-led babycare—gentle, hydrating products for sensitive skin (and approved!), made with lots of love and plant-powered goodness.
KEY INGREDIENTS
Gently dissolves and blends ingredients — the hydrating base of every formula.
Soothes dry, itchy skin and helps calm irritation, especially in sensitive or eczema-prone skin.
Natural clay that helps purify and gently balance skin without stripping moisture.
Rich in fatty acids and vitamins, it deeply nourishes and protects the skin barrier.
Known for its calming and skin-repairing properties — great for soothing mild rashes.
Packed with antioxidants to help reduce inflammation and support skin resilience.
Helps heal and strengthen the skin barrier while reducing redness.
Naturally calming and anti-inflammatory, perfect for irritated or delicate skin.
Lightweight oil that hydrates and delivers antioxidant protection.
Calms skin irritiation.
Gentle, non-comedogenic oil that helps strengthen the skin’s barrier.
A postbiotic that supports the skin microbiome and calms sensitivity.
Rich in antioxidants and fatty acids that help nourish and protect baby-soft skin.
Deeply moisturising and helps seal in hydration for longer-lasting comfort.
Soothes irritation and provides antioxidant protection.
Supports sensitive skin with its calming, anti-redness properties.
Mimics skin’s natural oils to balance, soothe and hydrate.
Lightweight oil rich in antioxidants and essential fatty acids to nourish skin.
Offers gentle protection and helps calm irritated or compromised skin.
INTENTIONAL, FUNCTIONAL, AND CHOSEN WITH CARE
OUR APPROACH
MADE FOR DELICATE SKIN
From day-one newborns to wriggly toddlers, Baeby is made for sensitive skin at every age. Dermatologically tested, steroid-free, and purposeful ingredients.
REAL CARE, NO SHORTCUTS
We’re here to truly care for little skin — not just make it feel soft for a few minutes.
That’s why you’ll never find silicones or petroleum in any Baeby product. Just purposeful, gentle, science-backed ingredients that help soothe, protect, and support your child’s skin as it grows.
WHY PRESERVATIVES MATTER
Why? Because baebies need safe, clean products. Our gentle preservative system protects against bacteria, mold, and contamination — especially in water-based formulas used every day.
A clean formula is only safe if it stays that way.
POWERED BY PLANTS, PROVEN BY SCIENCE
Some of our formulas feature a clinically backed blend of 7 traditional Asian botanicals — including Centella, Green Tea, and Licorice Root — known to soothe irritation, reduce redness, and support the skin barrier. Trusted in both dermatology and paediatric care, this special complex is formulated for our most sensitive-friendly Baeby products.
FUNCTIONAL INGREDIENTS
Help protect the skin by neutralising free radicals and reducing signs of irritation or stress. Such as Tocopherol.
Gently lift away dirt, oil, and impurities without stripping the skin. Such as Sodium Cocoyl Isethionate or Cocamidopropyl Betaine.
Allow water and oils to blend together smoothly so your product stays stable and effective. Such as Cetearyl Olivate or Glyceryl Stearate.
Create a light, breathable layer on the skin to help lock in moisture and protect the barrier. Such as Copernicia Cerifera (Carnauba) Wax.
Draw moisture into the skin and keep it there — leaving skin soft, plump, and hydrated. Such as Glycerin or Butylene Glycol.
Help soothe, soften, and strengthen the skin’s barrier for overall comfort and resilience. Such as Panthenol.
Maintain the formula’s balance so key ingredients stay active and effective. Such as Hydroxyacetophenone.
Add body and creaminess to the product for that perfect, gentle feel. Such as Xanthan Gum or Cetearyl Alcohol.
Prevent the growth of bacteria or mold — keeping your product fresh and safe to use. Such as Sodium Benzoate or Citric Acid.
Keep the formula in a skin-friendly pH range to avoid irritation and maintain effectiveness. Such as Sodium Citrate.
Adjust how thick or fluid a product is — for just the right texture and ease of use. Such as Polyacrylate Crosspolymer-6.